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All of the innovation in the world does not change the fact that cable companies have the power to cap their online video rivals.
Time Warner Cable recently announced that it's cable TV subscribers can download an app onto their Xbox360 consoles. The app gives them access to a wide range of cable content through their Xbox360. But for the fact that Time Warner Cable also imposes data caps on its subscribers, this would be fantastic news.
It is great to see companies like Time Warner Cable (TWC) trying out new things. And we have pushed the FCC for years to update its rules to make it easier for all cable subscribers (and, for that matter, all other pay TV subscribers) to access the content they pay for on the devices of their choosing. So why can't we celebrate TWC's announcement? Because as the internet offers more ways for competitors to reach consumers, the way that cable companies treat the internet begins to matter more.