We all hate running out of mobile internet data. The solution? Unlimited mobile data plans that are usually too expensive for the average consumer, or in many places simply not available. In these circumstances, zero-rating (where a network operator offers unlimited data for specific applications or services) may appear to be an appealing answer. But, as economists like to say, there’s no such thing as a free lunch.
When people use the internet, they provide a vast amount of personal, often sensitive information. Ill-protected personal information can result in anything from predatory advertising to fraud. Consumers need strong rules and aggressive agencies to protect their online privacy. The Federal Communications Commission is the agency in charge of implementing and enforcing communications law and regulations. The FCC is ideally situated to protect consumers’ information on communications networks, considering its success in protecting subscribers’ privacy in other areas such as telephone and cable networks.
Ever since Congress repealed the Federal Communication Commission’s broadband privacy rules, consumers have expressed outrage over their lack of privacy protections when accessing broadband networks. The FCC’s rules prevented broadband providers from sharing sensitive customer information without permission. Repealing these privacy rules left a significant gap in consumer protection in the internet ecosystem.